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One of electro-house's leading production duo's the insignificant Others (AKA Dave Robinson and Nick McCall) launch their brand new label ‘iO Music’ by snapping up a hot release by one of the hottest electro-house producers this side of Berlin, King Roc.

For all those who’ve not yet been touched by the sound of the iO’s, this duo have been steadily oiling the wheels of success by releasing three highly rated singles - the debut 'It's Me EP', the funkier 'Milk EP' and the downright cool 'Use My X' and with support coming in from the A-List of house muzik’s finest such as Pete Tong (who included 'Use My X' on his Mixmag 'Future Classics Vol 2' cover mount CD) Lottie, Basement Jaxx, Tim Deluxe, Groove Armada (who used 'It's Me' on their 'Doin It After Dark' Mix Album) and many, many more The iO's are ones to keep an eye on.

Having pushed themselves to the forefront of the electro-house sound the insignificant Others unleash their next step towards world domination by launching their own label 'iO Music' dedicated to putting out the hottest tracks around not only from the lads themselves but artists, both established and up and coming talent that they feel fully represents the insignificant sound.

With further releases scheduled from Dislodged & Mogul, Insiders and insignificant Others themselves, iO Music looks set to be one of the hottest new labels of 2006!